Dec 23, 2024  
2020-2021 Undergraduate Catalog 
    
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2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

HADM 4010 - Entrepreneurship in Hospitality and Tourism (3)

This course introduces students to the basic principles of entrepreneurship and franchising opportunities in the hospitality and tourism industry. Emphasis will be on selecting a franchise or development of a start-up business. Various franchised hospitality businesses will be analyzed for marketing effectiveness and financial performance. All prerequisite courses must be completed with a grade of “C” or better.


Click here for the Spring 2025 Class Schedule