Dec 03, 2024  
Graduate School Course Catalog 2017-2018 
    
Graduate School Course Catalog 2017-2018 [ARCHIVED CATALOG]

BUS 5100 - Essentials of Marketing and Management for MBA (2)


Essentials of Marketing and Management is an introduction to marketing and management essentials for MBA student.  The course covers essentials of marketing and management in two parts.  First half focuses on marketing principles and the second half management principles.


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