Apr 19, 2024  
University Undergraduate Catalog 2016-2017 
    
University Undergraduate Catalog 2016-2017 [ARCHIVED CATALOG]

Marketing


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Angela K. Miles, Chair
Telephone:  (919) 530-5009
Email:  akmiles@nccu.edu
Office:  208 C.T. Willis Building

The Bachelor of Business Administration (B.B.A.) degree program with a concentration in Marketing is devoted to an intensive coverage of those activities related to the delivery of goods and services from the producing organization to the end user.  The Marketing concentration represents an ideal preparation for professional positions in selling, purchasing, procurement, promotion, and physical distribution.  Opportunities for careers in marketing include commercial banks, non-profit institutions, and retailing organizations.

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